Improving Search Relevancy
Search is so much more than just a simple match against a product catalogue. It should go deeper and be more relevant, meaningful and personalised. That’s why our approach combines and integrates three important techniques.
Desigual Case Study
By making improvements and optimisations to the leading Spanish retailer's site search with additional functionality, improved product display and tagging as well as increased categorisation, Desigual was able to see huge boosts in search volumes (+65%), the findability of products (+35%), CTRs (+20%) and revenues (+21%).
Handling GDPR Compliance and Beyond
Our guide to understanding how GDPR affects and changes the way companies need to interact with consumers, the impact on Search and Browse technology and how to go beyond compliance and turn this new regulation into a positive differentiator.
Best Practices for Managing Search
Our 7 step guide to search optimisation looking at Data, Opportunities, No Results Queries, Synonymise, Equalize, Redirect Links and Boosts to improve and enhance your customers search experience.
Business Case for Search
This white paper explains how to calculate the expected return on investment of a good site search solution. It shows how to build a robust calculation from existing site performance metrics to help make an informed data-driven decision about the value that search can add to your online organisation.
Findability and Search Joy
Search can be one of the coolest parts of a store and it can also be the most annoying. This paper looks at using a customer-focussed approach to the complex, multi-dimensional problem of search and measuring success by also placing the customer at the centre and moving away from traditional metrics that don't focus enough on the user experience.
Site Search Analytics
People have one thing in common: they are all unique. This means that people will search in lots of different ways and a good onsite search engine must be able to deal with this. This paper examines this challenge and how analytics can drive a findability strategy that measures performance against objectives.
How to design an awesome No-results page
No Results needn't be your enemy. Yes, no-one wants to land on a No Results page but they can offer useful insights into customer trends and indicate where site improvements are needed. Here we provide a set of useful wireframes and references on how to learn from and minimise No Results pages.